Tailored Talent
Employer Brand: Boost Your Hiring and Retention Outcomes
Branding is often thought of as an effective marketing tool that companies use to attract customers. For example, in the infamous Coke vs. Pepsi battle, both companies attempt to assert themselves as the best brand of cola in the mind of consumers. However, traditional branding isn’t the only thing an organization must consider when building…
Company Review Sites: People are Talking, Job Seekers are Listening
We are living in a candidate driven market. The power now seems to lie in the hands of qualified job seekers, which means it is time for employers to re-adjust. According to the Bureau of Labor Statistics, in the past year, the U.S. unemployment rate decreased from 5.3 percent to 4.9 percent—and the number of…
Job Postings: Target Your Ideal Candidate
Job postings are essentially advertisements geared toward potential employees. Instead of attracting customers, however, companies are focused on attracting job seekers. When used correctly, job postings can help you generate an impressive pool of qualified candidates quickly. When used incorrectly, job postings can generate a candidate pool that is not qualified for the position or…
